Develop – the project phase in which the business strategy is melded with the online strategy and requirements to create a functional, user-friendly web site and e-business. The develop phase entails the building process during which the actual construction of your site will take place from the development of HTML code to the integration of databases and backend systems to create a cohesive, productive Internet platform specialized for your business.

The first step in develop is to create a graphic design for your site, a look-and-feel that will portray who you are and draw in your audience. In a standard engagement, you will be presented with three to four design options based around your goals, your audience, and your aesthetics incorporating such elements as your company logo, company color palette, and more. Alternately, Beacon can help you develop a new logo, color scheme, and branding to be used throughout the site. Technical development will begin once a final design draft has been selected and refined.

Technical development of your project can be thought of as the process of bringing together your strategic and business requirements with your unique design and overall feel to create a complete online presence. The programming and backend integration that occurs in this phase provides the brain behind your application enabling your new e-business to operate. There is no typical development cycle except to say that your project will be designed to fit your needs created to your exacting standards. Development may include backend and/or legacy system integration, database design and connectivity, e-commerce enablement, and more in addition to many levels of web-based and custom programming. Beacon’s programmers and technologists are fluent in all common programming languages and systems including HTML, DHTML, XML, active server pages, Java, JavaScript, visual basic, SQL, and others. Upon completion of development and the develop phase you will be presented with a complete, fully functional web site designed to meet your needs and business strategy.